PPC Discussions

Talking paid search...PPC, CPM, PPA and everything in between.

Wednesday, March 07, 2007

AdWords Dynamic Keyword Insertion

Dynamic Keyword Insertion, also referred to as "DKI" is a very useful yet basically "hidden" feature of the Google AdWords system. As of today Google provides no official documentation on it's functionality or intended uses...and information around the web is somewhat fragmented and incomplete.

Taulath, a member of the DP forums, posted a new thread today entitled:

Guide to AdWords Dynamic Keyword Insertion

The thread covers topics such as;

What is Dynamic Keyword Insertion? (DKI)

Where can I use Dynamic Keyword Insertion?

How do I use Dynamic Keyword Insertion?

The thread also includes some examples, an FAQ and other tips...as well as comments and questions from other Digital Point members.

If you have question about Dynamic Keyword Insertion or if this is the first time you're hearing that term - head over to DP and check it out. It can work wonders in your AdWords marketing program.

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