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Friday, January 12, 2007

Who gets the penny?

I've been doing some 1 cent per click AdWords testing lately and as the clicks started piling up via the content network I started to wonder...who's getting my penny? Theoretically we're talking millions/billions of clicks a year across the content network at a penny a piece. That's more than a couple bucks when it's all said and done.

How do you think Google's splitting pennies with publishers?

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1 Comments:

At 4:13 PM, Anonymous Anonymous said...

The obvious answer would be that every Xth penny goes to the publisher (e.g. every 5th, etc.)

 

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