PPC Discussions

Talking paid search...PPC, CPM, PPA and everything in between.

Thursday, January 19, 2006

Burning Money

This is more of a reminder than anything else...don't forget to pause AdWords campaigns that you don't want running anymore. Google has no problem delivering clicks and taking your cash if you don't.

User tonyrocks at the Digital Point Forums wrote:

"Oh yeah! Just got my credit card bill yesterday...apparently I forgot to "pause" one of my campaigns. oh geez...talk about burning a few bucks without knowing it! Bad enough the gas bill is through the roof!"

Other forum members shared similar stories (it's happened to me as well) and also discussed using some alternate payment methods to prevent this from happening.

Related: How Do I Pause an AdWords Campaign?