AdWords Access Fee in February 2006?
I noticed a post by Chris Boggs over at the Search Engine Watch forums asking about a potential access fee for AdWords in February of this year. Here's part of what Chris had to say:
"I just spoke with a rep from a company that I am analyzing for their bid management tool. When we discussed pricing, the topic came up about new fees that Google will allegedly start leveling against advertisers (or those in control of an AdWords account for them) at the beginning of February.
Basically, he stated that Google will only allow an "X" amount of actions within an account per day, like an API query limit. Once those actions have been reached, surcharges will apply. So if for example I am Joe Advertiser who manages my account and may make 20-30 campaign changes a couple times a day, I should be OK. If I am to institute a new spiffy bid management system that makes adjustments 6 or more times a day, however, I will probably reach that level and the management fee will be levied against the manager of the account directly, not the account itself."
Fees aside, I would be against anything that limited my free access to my AdWords account on a daily basis. Some weeks when there's more work than time I'm forced into having a AdWords crunch session where I stay up until 3:00 in the morning and crank out everything that needs to be done. I would hate to think that starting in February I would have to space that activity out, or, be financially penalized for following my normal routine.
Google, we're already spending $ via AdWords...don't make it any harder than it already is for us to do that;-)




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