AdWords - 4 Line Ads Showing up in Search Results

Thanks to Barry at www.seoroundtable.com for posting a screen shot of a 4 line AdWords ad.

That's even more ad real estate than we saw earlier this month when a Digital Point user posted a screen shot of a 3 line AdWords ad.

No one has been able to confirm if these sightings are a test or a bug, although I would lean towards a test. Where else would Google grab the extra text from for the ad if it was not user generated? They wouldn't change an ad so drastically without notifying the customer, would they?

More discussion here.